IS IT POSSIBLE TO DO NOTHING AND STILL SELL A LOT OF COPIES?
Don't just do something, stand there. Does that ever work?
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WHO HAS DONE BOOK SIGNINGS?
Book signings are old fashioned but will never go away, unless all tree die one day. Some people claim that no one showed up. Others say it was great; probably because they promoted it, sent invites, etc.
Read more…$25,000 BUDGET PROMOTION. HOW WILL YOU SPEND IT?
Get a structure together and maybe the $ will follow.
Read more…Do we need our own website in order to promote our book?
You want to sell your book. To do that, you need traffic that leads directly to your Amazon or B & N or other salespage. How will you get that? One way is if the tags you chose for your book are just so strong that search engine traffic will lead dir
Read more…Do endorsements make a difference, and should they make a difference?
Do you think it's an important part of book promotion and marketing to get endorsements from well-known and accomplished people? Do you think that the system of how authors get endorsements guarantees an authentic endorsement of a book?
Read more…ARE YOU WILLING TO BE IN A REALITY SHOW TO PROMOTE YOUR BOOK?
It could include family and friends, and you'd have no control over final edits. Only promise: Nothing faked.
Read more…WHAT SHOULD WE LEARN FROM THE SUCCESS OF "50 SHADES"?
It was born self-published. It grew quick into a hit. A major mama publisher paid $1million for it. And it keeps on owning the street. Promoters/marketers: What's going on around here?
Read more…DOES SEX SELL?
The front page of today's Boston Herald is about a routine coffee company that's advertising itself with photos of attractive "Hooter" type women. I never heard of the coffee before, but as of this morning both I and more than a million others who si
Read more…Book Trailers or Trailer Trash?
While putting together a "book trailer" for our new project, I looked at trailers by other authors. I found one I really liked by an author I had never read before. Must have worked. I bought the book. (Ron Tanner, From Animal House to our House, htt
Read more…amazon audio books: why an honorarium and not a royalty?
I have just recently come across this service from Amazon:
http://www.acx.com/author/welcome
It looks like a great way to promote already published books, but a couple of things about it seem a little odd.
First, I don't understand why the payment to th
Read more…Should one promote one's Kindle books differently?
Should one go about marketing and promoting one's Kindle books differently to the way one markets and promotes print books? I'm asking because my sister and I are going to be publishing our first Kindle book, and I want to learn from those of you wh
Read more…CAN GOOD MARKETING SELL CRAPPY BOOKS?
What if the book is truly dumb by everyone's standards, but yet it's selling like hotcakes due to an ingenious marketing program? Is this possible? How does it make you feel?
Read more…WHAT DO YOU DO IF NOTHING IS WORKING?
Fortune 500 firms have spent millions to promote new products that subsequently failed. Was it the marketing, the product, both, neither? When do you abdicate? Or is the answer to try a different strategy?
Read more…Book Promotion Budgets
Given that promoting a book can get costly, even if you don't pay a company to do an Amazon campaign, what are some of the ways in which you budget for book promotion and how do you decide how much to allocate in terms of the Return on Investment you
Read more…Author web page feedback
Hello all.
I am using twitter and fb to market my self-published series. I'm tracking a fair number of clicks from these social networks over to my website. I'm also tracking (as an Amazon Affiliate) a fair number of clicks on my individual titles. A
Read more…Do people still consider the bestseller list when deciding what to read?
A friend brought this article to my attention:
http://www.thedominoproject.com/2012/01/rethinking-the-bestseller-list.html
Do you think this is true? Is the power of the one-and-only bestseller list gone?
Read more…Amazon book campaigns
Has anyone here done an Amazon bestseller campaign where you get all kinds of celebrities with big lists to email their list on your behalf in return for the celebrities supplying gifts that will be downloaded?
If you have, did this work well for you?
Read more…Amazon book campaigns
Has anyone here done an Amazon bestseller campaign where you get all kinds of celebrities with big lists to email their list on your behalf in return for the celebrities supplying gifts that will be downloaded?
If you have, did this work well for you?
Read more…Gale Directory of Publications and Broadcast Media
I was searching for a resource of publications that I can use to send out press releases when the time comes to promote my book. The Gale Directory is expensive, $1300+. However, I went on eBay and found a two-year-old 5 volume edition and only paid
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