I self-published in September '13 and have become very interested in book reviews as a way to spread the word about my non-fiction book. I'm curious whether other writers have had the same results from their efforts.
1. the book giveaways have been the most fruitful source of reviews. I have had giveaways on LibraryThing, GoodReads, and Booklikes.
2. what were the results of sending out review copies? mine is a hardback only, so the cost is not small. I have sent out dozens and have only gotten two reviews. both were positive, but short.
3. what has Amazon.com done? in my case, I have two reviews on the US site and one on the UK site. what is interesting about these is that Amazon cross-posts these to many other countries, perhaps a half-dozen or so, so the exposure is great.
Looking forward to exchanging observations and ideas in this forum!